How not to become a pro blogger

A word of caution comes from performancing about the current trend of blogging professionals.

In some cases, people start blogs not because they are interested in the activity, but only because they want to make (supposedly easy) money. As they put it:

it may have something to do with inflated profit expectations. To use a Slashdot joke, here is the business plan I think some of these people have:
- Start a blog network with sites in a ton of niches, most of which are not very profitable
- Realize that making money on a celebrities blog is like squeezing water out of a rock
- Get into catfights with other blog networks because you're frustrated
- ?????
- Profit!

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